Your Installed Base is Burning Revenue, Risk, & Customer Trust

We Design, Build & Execute Lifecycle Programs that Protect and Recover the Revenue, Stability & Performance of Your Installed Base — including Renewals, End-of-Support, End-of-Life, and Upgrade Migrations.

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THE PROBLEM (CxO Reality Check)

Your installed base is on fire — and your teams don’t have the bandwidth, ownership, or capacity to put it out.

Manufacturers, OEMs, and SaaS/IoT companies are losing millions in renewal revenue, customer retention, and operational uptime because lifecycle execution is broken.

Lost or unrealized revenue sitting dormant inside the installed base

Major EoL/EoS exposure and stalled upgrade/migration initiatives

No clear internal owner for lifecycle execution

Unengaged or misaligned customers, resellers & partners

Stalled renewals, upgrades, and migrations across the portfolio

Uncompliant, outdated, or vulnerable devices deployed across customer environments

The impact:

Revenue loss • Increased risk • Higher churn • Channel friction • Overloaded internal teams

Your installed base isn’t just underperforming — it’s silently leaking revenue, creating risk, and overwhelming teams who were never designed to run lifecycle programs. The problem isn’t strategy. It’s execution ownership.

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Where We Stand Out

The Four Lifecycle Pillars That Drive Results

protect revenue

Decrease revenue leakage by proactively managing renewals, EoL/EoS deadlines, vulnerabilities, and version-risk across your entire fleet. We prevent churn, missed expansions, and stalled lifecycle actions before they hit your P&L.

Modernize & Migrate

Accelerate upgrades, cloud migrations, hardware refresh cycles, and mandatory software updates. Whether partial upgrade paths or full replacements, we move customers from legacy → modern with minimal friction.

Recover Lost Growth

Re-activate silent accounts, revive stalled opportunities, and reclaim at-risk or overdue renewals. We focus heavily on the 20–35% of revenue typically trapped in under-managed or non-responsive customer segments.

Execute at Scale

From EoL/EoS outreach sequencing to renewal reminders, partner alignment, contact validation, and multi-channel follow-ups (email, phone, SMS, LinkedIn), we operate as your fully-managed lifecycle execution team.